April 19, 2010 at 10:05 am , by jbrown
My hair may look sleek in my official Ladies’ Lounge photo but it’s actually a crazy mix of waves, frizz and random straight pieces. Getting it into a presentable, okay-to-leave-my-house condition involves round brushes, leave-in conditioners, serums and way too much time and muscle power. So when our beauty director, Erica, suggested I play guinea pig and get a Global Keratin smoothing treatment—which promised to make my hair “more manageable, easy to style and frizz-free” for up to 5 months—at a local salon, there was no way I could say no. Would it give me the glam, shampoo commercial-esque hair I’ve always wanted? The answer is after the jump.
The process couldn’t be simpler. The stylist* washes your hair and then carefully applies the keratin in sections so you won’t be left with random untreated, frizzy strands. There’s no asphyxiating chemical stench, which makes sense considering the mixture isn’t loaded with chemicals that fry your hair. Your hair is blown out and then straightened with a flat iron to seal in the keratin. (You can watch a video of the process here.) It does take a while (about two hours in my case) but the results are instantaneous and yes, they are shampoo commercial-esque!
I had the treatment nearly two months ago and my hair still looks amazing. Styling it takes just a few minutes with a blow-dryer and paddle brush. The downside is the cost, which averages at $350, depending on the length and thickness of your hair. Fortunately, there are keratin-based products available that can give you that sleek look at a much lower price. Global Keratin has a line of aftercare products that anyone can use; check them out here. There’s also Liquid Keratin, a spray-in product you use once a month to frizz-proof your hair. You can buy it at liquidkeratin.com, beauty.com and Ulta Beauty.
* NYC-based ladies, I went to Leslie Correa at the Capelli D’oro Salon—he’s great!