July 19, 2012 at 9:45 am , by Gabrielle Porcaro
I think every lady should have a bit of a nerdy side. And these days a lot of things that were once geeky are actually cool. Comic books flicks are the most anticipated movies of the summer; computer programing is a sought-after job; zombies are having a major moment; fantasy shows like Game of Thrones are popular (the theme song happens to be my ring tone); and nerdy girls like Tina Fey and Zooey Deschanel are the queens of prime time. And the nerdiest accessory, glasses, are super-chic. Yes they’re a functional necessity to some but a lot of stylish ladies are now choosing glasses over contacts. Girls with 20/20 vision are even “faking it” with plain lenses! Of course stores like LensCrafters carry a wide assortment of frames at various prices, but there are a new a crop of websites that cater to this hot accessory. Here are my picks:
What we love about Coastal is that the first pair you order is free! (Our team here didn’t believe it when I told them.) That means you can get a practical pair, like black or tortoise, and a fun pair, like red or bright pink, for the price of one. They will also give away a pair to someone in need when you buy certain styles. The glasses we shot for our August fashion story, at left, are from the site and are perfectly geeky-chic.
Warby Parker is a very popular with the cool kids. Yes that’s very high school of me to say but it’s true. It’s hipster and trendy but Warby Parker also gives away a free pair for every purchase (which we love!). They offer free shipping and returns, and all their glasses are $95. They also have a home try on program where you can borrow 5 glasses for 5 days to try on in the comfort of your own home. My sister has this matte style and they are a perfect mix of cool and sophisticated.
The thing that makes Ditto unique is that you can virtually try on their glasses. Using special technology (all you need at home is a web cam), your license or credit card for scale and maybe a hair and makeup touch-up, you can see how all their glasses would look on you. (That’s me trying on a cute cat eye from Elizabeth and James — you like?) It was really easy to set up and if you are unsure of what shape looks good, you can send your photo to the site stylist who will suggest a pair that works for you. Free expert advice, you can’t beat that!
Have fun accessorizing your eyes and do share with me in the comments how you embrace your inner geek!
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