January 30, 2013 at 8:51 am , by Julie Bain
Can a color make a difference? When I say the word “pink,” I know what pops into your mind: breast cancer. The pink-washing of October has been phenomenally successful at making everyone aware of breast cancer—and comfortable talking about this once-verboten subject. Millions of donation dollars have led to advances in detection and treatment. The next step, we hope, is prevention and a cure.
Now here’s why you need to go red. Because far more women die every year of cardiovascular disease than they do of breast cancer—in fact, 10 times more. CVD is still the number 1 killer of women. And way too many of us are still in denial. I get furious when I hear stories of women who downplay their symptoms and don’t call 911 when they could be having a heart attack. We need to change this!
Ten years ago, the American Heart Association and the National Heart, Lung and Blood Institute created National Wear Red Day to raise awareness and help spread the word about how women can reduce their risks of heart disease. It’s working—but not enough. We’re asking you to get on board.
Make sure you know the symptoms of a heart attack and what you should do. Memorize these!
Wear red this Friday, February 1, to show you mean business. Get your friends, family, work colleagues and even your pets to do it, too. Then share your photos here.
Here’s what else you can do. Encourage your friends by using this image as your Facebook profile shot.
Make a donation by shopping for the cause here.
See you in red this Friday—let’s help make a difference!
Photo copyright Zoom Team, shutterstock.com