How to Buy Art with 20×200 and West Elm

August 10, 2011 at 10:30 am , by

20x200 for West Elm

There’s nothing that completes a room quite like a fabulous print to hang (what’s more depressing than bare walls?). The art world can be daunting, though, so I’ve become a fast fan of 20×200, an online art store started by Jen Bekman, a New York City gallery owner. She’s on a mission to get everyone finding and talking about art that they love—even those who think their walls are limited to finger-paint masterpieces and dorm-décor leftovers.

20×200 connects vibrant artists with potential art lovers right in their inbox, and then sells the prints at a super affordable price. Every print is a limited edition, often starting with 200 pieces sold for $20 each (get it?).

“I really love the idea of people finishing the picture of their home with art by an artist that they’re going to read about and follow,” she says. “I want people to talk about their art collections in the same way they talk about the books they’re reading or what shoes or gadget they’re going to buy.”

Today, 20×200 launches a cool collaboration with West Elm—a collection of colorful, modern prints from a variety of artists.

“West Elm has the trifecta of simple, chic, and affordable solutions,” says Jen. “And like 20×200, they have a genuine enthusiasm for presenting indie stuff that’s fresh and new.”

Nervous about incorporating art in your home? Jen shared her sage advice on why you shouldn’t be.

Collecting art and using it in your home IS for you.
“Traditionally, art is seen as something that’s only for the elite, and that’s very frustrating. I opened my gallery as an accessible and friendly place that was still serious about art, and 20×200 grew out of that. Our tag line is ‘live with art, it’s good for you,’ and I really mean it. I feel like my life is better because I have art on my walls. I love surrounding myself with things I that I like aesthetically, and it’s really gratifying to support an artist by buying their work.”

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Buy Art for a Good Cause

December 8, 2010 at 10:46 am , by

I’m always thrilled to find gifts that treat friends and family to something special while giving back during the holidays (’tis the season, after all). This year I’m inspired by three sites that provide the perfect solution: original, affordable art that supports various charities.

1. The Working Proof

Founded with the goal of promoting art and social responsibility, The Working Proof donates 15% of every sale to a charity of the artist’s choice. With a new print released every Tuesday (and prices ranging from $25–100), there’s a ton of great options to choose from. Charities include Doctors Without Borders, The Jane Goodall Institute, and Smile Train.

2. Tiny Showcase

Tiny Showcase has a fitting name: Every week (also on Tuesday), founders Jon Buonaccorsi and Shea’la Finch pick a small piece of artwork to feature, turning it into a limited-run print edition that is sold on their website. They made donations a part of the site in 2005, and now a portion of each sale goes to a group chosen by the artists. Charities include St. Jude’s Children’s Research Hospital, Youth Pride Inc., and Oxfam International.

3. Creativity Explored

Based in San Francisco, Creativity Explored is a nonprofit visual arts center where artists with developmental disabilities create, exhibit, and sell art. If you live in the area, check out the studio—they welcome visitors. If not, you can buy the works online here. Creativity Explored splits the profits evenly with their artists, using their half of the proceeds to pay for local, regional, and national exhibitions of work produced in their studios.

Tips and Tricks for Hanging Artwork

October 7, 2010 at 2:28 pm , by

Kate Spade StoreAs a recent transplant to New York City, one of the most exciting things about my new apartment was deciding where to hang all of my favorite pieces of artwork. Getting everything up on the walls was the first step in making my new digs feel like me. Although my bare walls were daunting, I’m happy to report that they’re now adorned with some of my favorite things.

Here are some tips and tricks I picked up during the decorating process.

1. Bring a friend. Aside from the usefulness of a second pair of hands, a friend who can offer suggestions and unexpected ideas is a huge help. And if they happen to be a whiz at home decorating, all the better. Read more

Do Good Alert: Buy Art, Help the Gulf!

June 10, 2010 at 10:00 am , by

1740While browsing ohdeedoh this morning (I’m a big fan of all of the Apartment Therapy blogs), I happened across this beautiful print for sale from Jen Corace. What caught my eye, was the fact that this cute illustration,” Down, Down, Down”, perfectly matches the color scheme of my impending kitchen remodel (although it may end up in my bathroom), but I was sold when I learned that it’s only $30 with $15 of the purchase price benefit the Gulf Restoration Network. We all know that the Gulf of Mexico could use a lot of love at the moment—and for months to come!

You can purchase a copy of “Down, Down, Down” at Tiny Showcase now through June 18, so you’d better hurry!