bobbi brown eye liner

Beauty Coach: How to apply gel eye liner

February 5, 2010 at 10:46 am , by

Step 1. Get your hands on a pot of gel liner. My go-to is Bobbi Brown Long Wear Gel Liner in Espresso Ink. It glides right on and won’t budge once it dries. I also like Maybelline’s new Lasting Drama Gel Eyeliner, a budget-friendly option that also comes with a little brush. It’s the formula I’m wearing in the photos below.

bobbi brown liner

Step 2. Pick your brush. I like to use a square tip eye liner brush like the classic Trish McEvoy Brush #11 or an angled brush like M.A.C.’s #263. Dip it into your gel and scrape it on the sides of the pot a couple times. It’s always easier to work with a small amount and then add more later.

eye application one

Step 3. Close your eye and gently pull your lid taut with your finger. Place your brush right on top of the roots of your lashes. I like to start in the middle of the eye and then move the brush to the outer corner. Go back and line the inner corner of the eye last. Remember, the closer you keep your brush to the lash line, the more natural it will look.

eye application 2

Step 4. If you want a little more intensity, lift your lid and press your brush very gently under the roots of your lashes. This may look a little scary, but it’s really easy. I do it all the time and haven’t poked myself in the eye yet!

Repeat on your other eye and you’re done!

erica after eyeliner


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